Institute of Luxury Home Marketing

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The latest news from The Chris Small Group...

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The Institute of Luxury Home Marketing

In my last newsletter, I spoke about REALM Global Network and what makes it such an incredible organization and how it can benefit my clients. In case you missed it, REALM provides me and my team with fantastic, cutting-edge information and the ability to learn from my peers who live and work all over the world. In addition to REALM, I am a member of the Institute of Luxury Home Marketing and am a Certified Luxury Home Marketing Specialist

What is the Institute of Luxury Home Marketing and why is the Luxury Marketing Specialist designation important?

The Institute for Luxury Home Marketing, founded in 2003, is the premier independent authority in training and designation for real estate agents working in the luxury residential market. Recognized as the mark of accomplishment in luxury markets around the world, the Certified Luxury Home Marketing Specialist™ (CLHMS) designation assures affluent buyers and sellers that the agents who have earned it have the knowledge, experience, competence, and confidence they require.

The CLHMS™ designation is earned by Institute Members with documented sales performance in the top 10% of their market.

Members of The Institute actively seek out the latest information in marketing strategies, stay on top of changing market conditions, and know how to handle the special needs of an elite clientele and their exceptional properties. And they are always looking to take their skills, contacts and opportunities even further.

Last year, I earned the highest designation within the ILHM - "ELITE Guild" and I am the only Real Estate professional in the Central Virginia area with this designation!

If you have any questions about how my training from the Institute of Luxury Home Marketing may benefit you as a seller or buyer, please reach out - I would be glad to talk to you about it!

804-350-0879 | [email protected] | chrissmallgroup.com

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It is my responsibility as your REALTOR® to ensure that when others around you are lowering their expectations, that this becomes the time for us to switch gears and discover how to leverage the market effectively to achieve your goals.

If you would like to know more about the current market, or if you have any general real estate questions, call or text me on my cell phone at 804-350-0879 or you can email me at [email protected].

If you are looking to begin a home search, visit my website to get started!

Two-story brick house with dark shutters and a curved walkway across a snow-dusted lawn.

SOLD!
2 Tow Path Circle
The Carillon

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Living room with a white sofa, lit fireplace, built-in shelves, and large gold-framed mirror.

SOLD!
612 West Franklin Street #UB11

The Prestwould

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Red brick two-story house with a two-car garage, curved driveway, and autumn trees.

SOLD!
13213 Edmonton Drive

Tarrington

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Modern kitchen with dark wood cabinets, marble island, double ovens, and wide windows.

SOLD!
2412 Kensington Avenue

Fan District

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Red-brick townhouse with dark shutters, a pale blue door, and golden autumn trees.

SOLD!
2112 Hanover Avenue

Fan District

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Gray three-story house with a green roof, three dormers, and a columned porch.

UNDER CONTRACT!
6 South Arthur Ashe Boulevard
Museum District

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White brick home with a columned front porch beneath golden autumn leaves.

SOLD!
2909 Ellwood Avenue
Museum District

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Red-brick apartment building with white trim and balconies, framed by autumn trees.

SOLD!
1220 Balustrade Boulevard #3A
Monument Square

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Living room with skylights, garden views, a grand piano, and a white sofa.

SOLD!
10800 Millington Lane
Royal Oaks | Henrico

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Additional resources

We are select partners with REALM and Leverage Global Partners. What does this mean for you as our client? If you are looking to relocate or buy a second home in an entirely different city (or on a different continent!), Small and Associates has you covered. As a member of these exclusive networks, we work with other like-minded agents and to put you in touch with the right REALTOR® outside of the Central Virginia area. If you or someone you know has been considering a unique move, let us be your guide.

To learn more, click the links below:

In addition to being a partner to two exclusive global networks, I am a proud member of the Institute for Luxury Home Marketing and am a Certified Luxury Home Marketing Specialist. This means that I will market your property to the highest standards with access to the latest trends in the industry. I am the only Real Estate professional in the Central Virginia area with this designation!

Modern waterfront home with a turquoise pool and spa overlooking a palm-lined canal.

Are you interested in buying a second home but, aren't ready to fully commit to another property? As a part of our partnership with REALM, we can direct you to properties all over the world with Pacaso. Pacaso is Luxury Co-Ownership where you have the ability to own a second house for 1/8 of the cost. Click here to learn more and to start shopping!

Tuscan-style villa with ivy-covered walls, green shutters, cypress trees, and a gravel courtyard.

Are you looking for your own slice of "La Dolce Vita"? Small and Associates has the connections to make it happen. We have personal contacts with firms in Italy and would be happy to help with your home search and make an introduction!

Client Testimonial: Click the link below to hear from Sarah Merriman, a client of Chris Small. Thank you for your kind words Sarah! It's always been an honor to help you with your Real Estate goals.

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Client Testimonial from Sarah Merriman

The Chris Small Group at Small and Associates

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At The Chris Small Group, we embrace today's dynamic Real Estate market with fresh and strategic approaches to deliver optimal results. Our mission is to craft customized marketing plans that align precisely with the current market landscape. We commit to delivering exceptional outcomes that resonate with trends and buyer preferences. With our unmatched understanding of market dynamics, we ensure our clients' homes stand out and captivate potential buyers. Trust our expertise to maximize your property's exposure and generate genuine interest. Choose The Chris Small Group and experience the transformative power of our innovative and market-savvy approach in today's evolving real estate landscape.

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A Story of a Sale: 3301 West Franklin Street

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Chris Small, Broker | Owner
Luxury Real Estate Specialist

804-350-0879 | [email protected]
chris.findahomerichmond.com

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