House not selling?

House not selling?

  • Annie Junker
  • 12/5/23






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The latest news from The Chris Small Group...
From all of us at Small and Associates, we would like to wish you and your friends and family a very Happy Thanksgiving! 
What we are grateful for!
Thanksgiving gratitude from Small & Associates!
In other news...
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House Not Selling?

What if your house is not selling? How do you figure it out? In this market, that's a question that I don't get asked as often as I would years ago. But if a house is not selling in this market, it generally means one thing... it probably means it's overpriced. Houses need to be compellingly priced so that people will see value and make an offer.

Now, the next pieces of the puzzle are show-ability, repairs, if a house needs work and it's obvious, ie. when you walk in the basement and you see water running across the floor because of a drain line leak, that is something that should be taken care of before showings start. Things need to be uncluttered, they need to function, and all of these things add to why somebody would not buy your house if they saw these things going on.

A REALTOR® should tell you what you need to do to get your house ready for sale. Of course that's subjective depending on the REALTOR® you call. But standards have changed, buyers have changed, presenting things so that it appeals to today's buyer is the most important thing you can do to get your house sold quickly and for the most money.

If you have any questions, let's talk!  804-350-0879 | [email protected]


It is my responsibility as your REALTOR® to ensure that when others around you are lowering their expectations, that this becomes the time for us to switch gears and discover how to leverage the market effectively to achieve your goals.

If you would like to know more about the current market, or if you have any general real estate questions, call or text me on my cell phone at 804-350-0879 or you can email me at [email protected].

If you are looking to begin a home search, visit my website to get started!

13213 Edmonton Drive
Open 11/25 and 11/26, 1-4 PM
2412 Kensington Avenue
Fan District
2112 Hanover Avenue
Fan District
6 South Arthur Ashe Boulevard

Open 11/26, 1-4 PM
1220 Balustrade Boulevard #3A
Monument Square
10800 Millington Lane
Royal Oaks | Henrico
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Additional resources
We are select partners with REALM and Leverage Global Partners. What does this mean for you as our client? If you are looking to relocate or buy a second home in an entirely different city (or on a different continent!), Small and Associates has you covered. As a member of these exclusive networks, we work with other like-minded agents and to put you in touch with the right REALTOR® outside of the Central Virginia area. If you or someone you know has been considering a unique move, let us be your guide.
To learn more, click the links below:
In addition to being a partner to two exclusive global networks, I am a proud member of the Institute for Luxury Home Marketing and am a Certified Luxury Home Marketing Specialist. This means that I will market your property to the highest standards with access to the latest trends in the industry. I am the only Real Estate professional in the Central Virginia area with this designation!
Are you interested in buying a second home but, aren't ready to fully commit to another property? As a part of our partnership with REALM, we can direct you to properties all over the world with Pacaso. Pacaso is Luxury Co-Ownership where you have the ability to  own a second house for 1/8 of the cost. Click here to learn more and to start shopping!
Are you looking for your own slice of "La Dolce Vita"? Small and Associates has the connections to make it happen. We have personal contacts with firms in Italy and would be happy to help with your home search and make an introduction!
Client Testimonial: Click the link below to hear from Sarah Merriman, a client of Chris Small. Thank you for your kind words Sarah! It's always been an honor to help you with your Real Estate goals.
Client Testimonial from Sarah Merriman
The Chris Small Group at Small and Associates
At The Chris Small Group, we embrace today's dynamic Real Estate market with fresh and strategic approaches to deliver optimal results. Our mission is to craft customized marketing plans that align precisely with the current market landscape. We commit to delivering exceptional outcomes that resonate with trends and buyer preferences. With our unmatched understanding of market dynamics, we ensure our clients' homes stand out and captivate potential buyers. Trust our expertise to maximize your property's exposure and generate genuine interest. Choose The Chris Small Group and experience the transformative power of our innovative and market-savvy approach in today's evolving real estate landscape.
A Story of a Sale: 3301 West Franklin Street
Chris Small, Broker | Owner
Luxury Real Estate Specialist

804-350-0879 | [email protected]
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