Grooming Your House Prior to Selling

Grooming Your House Prior to Selling

  • Annie Junker
  • 02/8/24






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Grooming Your House Prior to Selling

There are degrees to grooming your home prior to putting it on the open market. It can mean simply removing superfluous clutter or it may mean moving out entirely and staging, cleaning... the works. Every home is different, but it is important to put your home in the best light possible before listing and here's why:

Properly grooming your house before selling is crucial for several reasons:

  1. First Impressions: The condition of your house creates the first impression for potential buyers. A well-groomed house immediately signals to buyers that the property has been cared for and maintained, increasing their interest and willingness to explore further.

  2. Maximizing Value: A well-groomed house typically commands a higher price than one that appears neglected or unkempt. Buyers are often willing to pay more for a property that looks clean, well-maintained, and move-in ready.

  3. Faster Sale: A house that is properly groomed tends to sell faster than one that is not. Buyers are more likely to make offers on houses that require minimal work or repairs, reducing the time your property spends on the market.

  4. Broaden Appeal: Proper grooming can make your house more appealing to a wider range of buyers. By presenting a clean, neutral space, you can attract buyers with diverse tastes and preferences, increasing the likelihood of finding the right buyer quickly.

  5. Reduced Negotiation: When a house is well-maintained and groomed, there are fewer issues for buyers to negotiate over. This can streamline the selling process and reduce the likelihood of negotiations falling through due to repair requests or issues found during inspections.

  6. Positive Perception: A properly groomed house reflects positively on the seller. It suggests that the seller cares about the property and has taken the time to ensure it is in good condition, which can create a more favorable impression and increase trust between the seller and potential buyers.

  7. Competitive Advantage: In a competitive real estate market, proper grooming can give your house a competitive edge over similar properties. Buyers are more likely to choose a well-groomed house over one that appears neglected, even if the neglected property is priced lower.

  8. Highlighting Features: Proper grooming allows you to showcase the best features of your house. By decluttering, cleaning, and staging, you can draw attention to architectural details, spaciousness, and other selling points that may otherwise be overlooked.

  9. Emotional Connection: A well-groomed house can evoke positive emotions in potential buyers, helping them envision themselves living in the space. This emotional connection can increase their desire to purchase the property and motivate them to make a strong offer.

  10. Positive Feedback: A properly groomed house is more likely to receive positive feedback from real estate agents and potential buyers. This positive feedback can generate buzz around your listing, attract more interest, and ultimately lead to a successful sale.

My team and I are here to help. We have the resources to provide you with the best advice and guidance to get your home in the best condition, within your budget, prior to selling. And our goal is the same - to help you get the best ROI possible. Let me know if you have any questions or would like to set up a time to talk!  804-350-0879 | [email protected] |


It is my responsibility as your REALTOR® to ensure that when others around you are lowering their expectations, that this becomes the time for us to switch gears and discover how to leverage the market effectively to achieve your goals.

If you would like to know more about the current market, or if you have any general real estate questions, call or text me on my cell phone at 804-350-0879 or you can email me at [email protected].

If you are looking to begin a home search, visit my website to get started!

2 Tow Path Circle
Open Saturday, January 27th and Sunday, January 28th from 1-4 PM
612 West Franklin Street #UB11
The Prestwould
13213 Edmonton Drive
2412 Kensington Avenue
Fan District
2112 Hanover Avenue
Fan District
6 South Arthur Ashe Boulevard

Museum District
2909 Ellwood Avenue

Museum District
1220 Balustrade Boulevard #3A
Monument Square
10800 Millington Lane
Royal Oaks | Henrico
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Additional resources
We are select partners with REALM and Leverage Global Partners. What does this mean for you as our client? If you are looking to relocate or buy a second home in an entirely different city (or on a different continent!), Small and Associates has you covered. As a member of these exclusive networks, we work with other like-minded agents and to put you in touch with the right REALTOR® outside of the Central Virginia area. If you or someone you know has been considering a unique move, let us be your guide.
To learn more, click the links below:
In addition to being a partner to two exclusive global networks, I am a proud member of the Institute for Luxury Home Marketing and am a Certified Luxury Home Marketing Specialist. This means that I will market your property to the highest standards with access to the latest trends in the industry. I am the only Real Estate professional in the Central Virginia area with this designation!
Are you interested in buying a second home but, aren't ready to fully commit to another property? As a part of our partnership with REALM, we can direct you to properties all over the world with Pacaso. Pacaso is Luxury Co-Ownership where you have the ability to  own a second house for 1/8 of the cost. Click here to learn more and to start shopping!
Are you looking for your own slice of "La Dolce Vita"? Small and Associates has the connections to make it happen. We have personal contacts with firms in Italy and would be happy to help with your home search and make an introduction!
Client Testimonial: Click the link below to hear from Sarah Merriman, a client of Chris Small. Thank you for your kind words Sarah! It's always been an honor to help you with your Real Estate goals.
Client Testimonial from Sarah Merriman
The Chris Small Group at Small and Associates
At The Chris Small Group, we embrace today's dynamic Real Estate market with fresh and strategic approaches to deliver optimal results. Our mission is to craft customized marketing plans that align precisely with the current market landscape. We commit to delivering exceptional outcomes that resonate with trends and buyer preferences. With our unmatched understanding of market dynamics, we ensure our clients' homes stand out and captivate potential buyers. Trust our expertise to maximize your property's exposure and generate genuine interest. Choose The Chris Small Group and experience the transformative power of our innovative and market-savvy approach in today's evolving real estate landscape.
A Story of a Sale: 3301 West Franklin Street
Chris Small, Broker | Owner
Luxury Real Estate Specialist

804-350-0879 | [email protected]
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